DOMAIN NAME SERVICE
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A domain name that matches your target group is the first important step to
to be found better in major search engines such as Google Bing and Yahoo.
Proper domain name choice has a major influence on [organic] search engine result SEO for finding your products and services.
Organic search engine optimization for which you do not have to pay as opposed to PPC [pay per click advertising] has a huge impact on attracting web traffic and establishing findability and brand awareness for prospect customers and quality website visitors.
1. Most people think.....
I build a website and is immediately found, "set and forget". In practice there is more to it
2. Choosing the right domain name....
That is not too long, easy to read and pronounce and remains in the head, with location-specific text.
3. For example...
Joop Pizza baker Alphen ad Rijn.It is important to know the fewer characters a domain name has, the easier it is to find your unique products and service and not be shortened too much. The shorter the better.
4. Google reviews domain names…
Google certainly looks at possible keywords in the domain names, although keywords are not considered decisive in the algorithm.
5. Branding a domain name…
Visitors will remember your domain name better if it matches a special product or service they are currently looking for. For example, for a company specialized in underwater cameras fisheyelensen.com is a choice when it certainly brings visitors to your site.
With a well-chosen branding domain you stand out among your competitors.
Example: Youtube.com sounds more credible than peterv.dam-online-videos.nl
6.
Better choose a niche…
Also called a “a piece of the pie”, a good domain name choice gives people a good idea what your products are about, when the domain name is about your core activity, it is an advantage over your competitors. For example, perfectespresso.nl is what is searched for, intuitive about espresso and everyone can find your company faster.
7.
Number of hits and visitors….
Quantity versus quality. Many people think that the number of hits [the more popular a keyword] determines the number of visitors to your site. For example, 4,045 hits can yield 78 visits to your site. Some people think they have had 4,000 visitors. The reality is that they only had 78 different visits, where the question is whether they were visits that were specifically looking for your products. You should also count your own visits, for example if you go to your site or the statistics 4 times a day, you are already good for 4 visits.
8. Finally…
Many factors determine the right domain name choice to be found permanently and is decisive for your success, which is why thorough analysis is an important step for the future of your company.